Apple has new competition on the market with the recent launch of Microsoft’s Windows vista. The development of this new software was completed on November 8, 2006, and on January 30, 2007 it was released worldwide to the general public. The release of Windows Vista is the most recent of Microsoft’s developments, over five years after the introduction of Windows XP, making it the longest time span between two releases of Microsoft Windows. According to Microsoft online, (http://www.microsoft.com/) Vista, which also goes by the code name “Longhorn,” is aimed at increasing the level of communication between machines, making it easier to share files and digital media between computers and devices. Microsoft's primary objective with Windows Vista has been to improve the state of security in the Windows operating system, which has received a lot of criticism for Windows XP.
If all of these things prove true about Windows Vista, it could have a negative affect on Apple’s recent popularity. If you watch television, it is easy to see that Vista is being very well advertised and promoted for personal and business computer use. It will be interesting to see Apple's reaction to its new competitor.
If all of these things prove true about Windows Vista, it could have a negative affect on Apple’s recent popularity. If you watch television, it is easy to see that Vista is being very well advertised and promoted for personal and business computer use. It will be interesting to see Apple's reaction to its new competitor.
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